Audience Research (Results)
I did a total of 10 questionnaires. I handed them out to a variety of people to see what would interest them in a horror film/trailer.
QUESTIONS
1) Are you Male or Female?
I handed out my questionnaire's to an equal audience of both genders.
2) How old are you?
I tried to get a wide range or age's to give different opinions, the majority of people I asked to fill out my questionnaire were 17,18 and 19. I did this because out film is aimed more toward a teenage audience.
3) What typical element do you prefer when watching a Horror film?
There was more than 10 results as certain people ticked more than one option.
The most popular answers were 'murder' and 'chase'. These are the two elements my group have decided on using which will hopefully appeal to many.
4) Would you be more interested to watch a Horror if it included people of the same ago as you?
The majority of people said that they would be more likely to be interested in a film if the cast were of a similar age. Our trailer is aimed toward the younger audience so our cast are played by young teens to make this successful.
5) What would be a successful location?
The woods was a popular setting and when asked they explained that because it was a realistic location and is more enjoyable to watch. Our trailer focuses a lot in the lea valley so this will hit the criteria perfectly.
6) Out of the Horror films listed, which is your favourite?
Paranormal activity was the most popular choice because it took place in a home to give a sense of realism. (5 people)
7) Which film out of the above list do you like the least?
The other five people said that paranormal activity was their favourite, making it the highest. Below are the reasons why:
- Its boring
- Too unrealistic
- Too predictable
- Looks fake
- predictable
8) Do you think music is important when creating a successful Horror film?
100% of the audience agreed that a film wouldn't be as good without music as it creates suspense in horrors.
9) Do you prefer a trailer to include a lot of the story line?
The majority of the audience said no as it would give away too much and they like the element of surprise.
QUESTIONS
1) Are you Male or Female?
I handed out my questionnaire's to an equal audience of both genders.
2) How old are you?
I tried to get a wide range or age's to give different opinions, the majority of people I asked to fill out my questionnaire were 17,18 and 19. I did this because out film is aimed more toward a teenage audience.
3) What typical element do you prefer when watching a Horror film?
There was more than 10 results as certain people ticked more than one option.
The most popular answers were 'murder' and 'chase'. These are the two elements my group have decided on using which will hopefully appeal to many.
4) Would you be more interested to watch a Horror if it included people of the same ago as you?
The majority of people said that they would be more likely to be interested in a film if the cast were of a similar age. Our trailer is aimed toward the younger audience so our cast are played by young teens to make this successful.
5) What would be a successful location?
The woods was a popular setting and when asked they explained that because it was a realistic location and is more enjoyable to watch. Our trailer focuses a lot in the lea valley so this will hit the criteria perfectly.
6) Out of the Horror films listed, which is your favourite?
Paranormal activity was the most popular choice because it took place in a home to give a sense of realism. (5 people)
7) Which film out of the above list do you like the least?
The other five people said that paranormal activity was their favourite, making it the highest. Below are the reasons why:
- Its boring
- Too unrealistic
- Too predictable
- Looks fake
- predictable
8) Do you think music is important when creating a successful Horror film?
100% of the audience agreed that a film wouldn't be as good without music as it creates suspense in horrors.
9) Do you prefer a trailer to include a lot of the story line?
The majority of the audience said no as it would give away too much and they like the element of surprise.
CONCLUSION
After looking into the results I have come to the following decisions:
- The characters do not need to be changed as people like to see actors/actress's of a similar age. Seeing as our film is aimed toward the teenage viewers, our choice in characters was successful.
- Our story line also doesn't need to be altered as people enjoy chase and murder. Although murder may not be shown it is hinted toward in our trailer.
- The location was also voted to be successful when the audience said it was more realistic to have a setting such as the woods.
- Looking at the results from peoples favourite horrors they all said that they like a sense of realism. Taking our story idea from a news extract should make our film more realistic and enjoyable to watch.
- Music was made an obvious importance when 100% of the results said that it wouldn't be as successful without it. Originally we weren't going to incorporate music but now it is very important and we are discussing options.
- People do not a lot to be included in the trailer as it gives too much away and I think we show just the right amount to give them a hint toward what's going to happen, and not too much that they're put off.
After looking into the results I have come to the following decisions:
- The characters do not need to be changed as people like to see actors/actress's of a similar age. Seeing as our film is aimed toward the teenage viewers, our choice in characters was successful.
- Our story line also doesn't need to be altered as people enjoy chase and murder. Although murder may not be shown it is hinted toward in our trailer.
- The location was also voted to be successful when the audience said it was more realistic to have a setting such as the woods.
- Looking at the results from peoples favourite horrors they all said that they like a sense of realism. Taking our story idea from a news extract should make our film more realistic and enjoyable to watch.
- Music was made an obvious importance when 100% of the results said that it wouldn't be as successful without it. Originally we weren't going to incorporate music but now it is very important and we are discussing options.
- People do not a lot to be included in the trailer as it gives too much away and I think we show just the right amount to give them a hint toward what's going to happen, and not too much that they're put off.